Can we make Insurance for the masses bespoke?
“Diets, like clothes, should be tailored to you.” -Joan Rivers
As consumers, companies are constantly bombarding us with advertisements to fill our homes and lives with. What we do not think about–or like to think about– is what happens if things go wrong. This is the mentality that is associated with the Insurance business.
What if we could change this mentality? Is it possible to address a negative association with Insurance into a positive? I’d like to think so!
This is not something that can be done overnight. It is the predominant school of thought that Insurance companies are in it to take your money. But annual reports show that financially, premiums are often absorbed by large and total losses. This can be changed by fostering a client base of proactive homeowners and residents that seek to protect property and mitigate risk.
It is this type of insurance that can be done in a bespoke fashion, to calculate risk with mitigation at the forefront!
